Wednesday, July 13, 2022 | By: Sarah L.
Selling on Etsy has been a popular go-to for artisans and creators for years. Etsy is a marketplace for do-it-yourself and handmade goods, as well as vintage items and craft supplies. However, in the past few years, Etsy has increased its fees for sellers, leaving many to wonder if using the platform is still worth their investment. So is Etsy the right place for you to sell?
While Etsy has the benefit of being a marketplace and a one-stop-shop for people looking for certain products, it’s not the only option to sell online. And its popularity comes with challenges too. Etsy has become saturated with handmade goods over the years, so you’re less likely to show up in searches on the platform than you once were. Plus, there are copycats who will take your design and sometimes sell it for less. You also don’t get strong analytics with Etsy, nor can you create your own look for your storefront.
If you are ready to grow your business, consider ditching the marketplace and creating your own website through Zibster. Managing your own ecommerce website, through a platform like Zibster, gives you better control over your design, marketing, SEO, and much more. You can create a professional website on your own or with the help of our team of experts and start selling online in no time. And as an added bonus, Zibster never takes commission from your sales. So once you make a sale, the profit is yours. Zibster’s top priority is our customers and helping you succeed; Etsy’s top priority is earning money for Etsy. Additionally, Etsy doesn’t leave you room to scale your business beyond handmade items. They require items to be handmade, so if you eventually wanted to manufacture your creations, you would have to go somewhere else to sell them anyway.
For example, with your own ecommerce website, you’re in control of your SEO and analytics. You can set up Google Analytics, your keywords, and metadata however you choose. With Etsy, you're limited to what's available with the platform, and it’s hard to get items to rank on Google.
Here are some more reasons you might want to consider saying goodbye to Etsy.
By selling your products on your own website, you gain flexibility and control, and save money. Let Zibster help you get started today.
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